33. According to the lecturer, product placement is
34. The aim of product placement is to
35. Product placement strategies have become more
Write NO MORE THAN TWO WORDS for each answer.
Effect:
After watching a product placement, people can identify a more easily.
Example:
James Bond driving new Ford models in Casino Royale.
Trend:
Ad blindness and the proliferation of services have created a gap in traditional TV ads.
The role of digital editing:
Digital editing has made it possible to product placements after filming has finished.
To remove brands featured in a film, producers can use the technique of product or to tape over .
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