IELTS Academic Writing Practice 30

 
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The Writing Task 1 of the IELTS Academic test requires you to write a summary of at least 150 words in response to a particular graph (bar, line or pie graph), table, chart, or process (how something works, how something is done). This task tests your ability to select and report the main features, to describe and compare data, identify significance and trends in factual information, or describe a process.

You Should spend about 20 minutes on this task.

  • - Write in a formal style
  • - Write at least 150 words
QUESTION:

The pie chart below shows the percentage of ad spending by different kinds of media in India from 2012 to 2017.

Summarise the information by selecting and reporting the main features, and make comparisons where relevant.  

Write at least 150 words.

IELTS academic writing chart
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Question

The pie chart below shows the percentage of ad spending by different kinds of media in India from 2012 to 2017.

Summarise the information by selecting and reporting the main features, and make comparisons where relevant.  

Write at least 150 words.

Your Essay

Please click MOCK TEST to write an essay for this question.

 
Model Essay
Important functional words are highlighted in bold

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QUESTION:

The pie chart below shows the percentage of ad spending by different kinds of media in India from 2012 to 2017.

Summarise the information by selecting and reporting the main features, and make comparisons where relevant.  

Write at least 150 words.

Composition Exercise
Fill in the gaps with the words or expressions in bold used in the model essay above.

The pie charts illustrate the change in advertisement spending over six types of media, TV print, digital, outdoor, radio and cinema, for two separate years in India.

Overall, television remained the most popular medium to advertise over five years, although there was little change in expenditure.  On the other hand, there were significant shifts in the proportion of ad expenditure for digital and print, while other forms of media experienced little change.

The percentage of advertising spending on television advertising was 43% in 2012 and this increased only marginally to 45% in 2017.   Digital media expenditure, on the other hand, more than doubled to 15% over the two years to the detriment of print media which fell sharply to just under a third at 30%.

Regarding other media types, the proportion of spending on radio ads almost halved to 4% in 2017, whereas outdoor and cinema remained the same at 5% and 1% respectively, with cinema being the least popular medium to advertise in.

Submit

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Revision Exercise
Each sentence in the report below contains one or two errors. Errors may be grammar or punctuation based. A list of the common errors used with answer is given at the end.

The pie chart illustration the change in advertisement spend over six type of media, TV print, digital, outdoor, radio and cinema, for two separate years in India.

Overall television remain most popular medium to advertisement over five years although there was little change in expenditure.  On the other hand, there are significant shifts in the proportion of ad expenditure for digital and print, while other form of media experienced little change.

The percentage of advertising spending in television advertising was 43% in 2012 and this increased only marginally to 45% in 2017.   Digital media expendature, on the other hand, more than doubled to 15% over the two years to detriment of print media which falling sharply to just under a third at 30%.

Regarding other media types, the proportion of spending in radio ad almost half to 4% in 2017 whereas outdoor and cinema remained the same at 5% and 1% respectively with cinema being the least popular medium to advertisment in.

Show answer keyboard_arrow_down
 
Step 1: Analyzing question

Find the Trends: (3-4 mins)

Look for key points and trends in the data

  1. Look at the 2012 and 2017 pie charts.  Where are the similarities and differences between the two?  How can information in each pie chart be grouped together? How does TV ad spending change? What about digital and print?  
  2. Look at other advertising mediums.  How does spending on advertisements change in relation to radio, cinema and outdoors?

Now make your own plan using the above questions,

Overall

Television remained the same

Digital / Print big shifts

Other media forms little change

Television

Digital Print

Television 43 – 45%

Digital increased x2 (15%)

Print decreased (30%)

Other

Radio ½ to 4%

Outdoor/Cinema stayed the same (5%, 1%)

QUESTION:

The pie chart below shows the percentage of ad spending by different kinds of media in India from 2012 to 2017.

Summarise the information by selecting and reporting the main features, and make comparisons where relevant.  

Write at least 150 words.

Step 2: Planning
Introduction: (2 mins)
  • State all the important information from both pie charts.
  • Paraphrase the question
Overview: (3 mins)
  • Summarise the overall trends as you see them.
  • List key differences but not numbers.
Body Paragraph 1 (5 mins):
  • Describe the first pie chart
Body Paragraph 2 (5 mins):
  • Describe the second pie chart
Check work (1-2 mins)

If you have many grammar/spelling mistakes, you could check your work sentence by sentence to help you quickly reduce them. Otherwise, you should spend a few minutes at the end of the writing period to check for the following.

Step 3: Write the essay
 
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